Automattic’s Design principles
Fantastic new work from John Maeda to follow on how to run remote design teams.
But we’re the world’s largest all-remote design team, so we felt there was a need to brew our own.
- Start from curiosity. Welcome and seek out difference.
- Intuition is grounded in interpretation through iteration.
- Search for and tell stories about people, not just data.
- Consistency builds trust. Speed builds trust. Simplicity builds trust.
If you are designing for extremes then understanding remote design teams are a great way to help all design teams.