AusGov new Digital Transformation Office
Modelled on the UK’s hugely successful Government Digital Services, Australia’s DTO will transform service delivery, operating more like a start-up than a traditional government agency.
The DTO will be made up of small teams of developers, designers, researchers and content specialists who will use technology to make services simpler, clearer and faster to use. It will promote a flexible and nimble culture that values principles and frameworks over rigid rules that stifle innovation.
The idea is a good one. It needs to approach the challenge differently to make a difference. Right now most govt. online services are quite hard to use and are not user friendly.
The examples of Twitter and Facebook is a good one but the key is they are designed well and solve a problem that the customers care about. Unless “digital” does a job better than non-digital it is not going to work.